direct marketing
Today, many companies put so much focus on digital marketing that it can be easy to overlook direct mail, a powerful strategy that can give you tangible results. One advantage of direct marketing is that it’s predictable and inexpensive. Plus, when tied together with technology, the results are measurable. No matterContinue Reading
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Sustainability Printing
Sustainable printing might sound like an oxymoron. A process that uses paper, ink, and energy is, by its very nature, not environmentally friendly … right? False! Sustainable printing is a very real – and very misunderstood – process. Just like many other businesses, the printing industry is focusing on ways to reduceContinue Reading
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print marketing materials
In the age of the internet, it’s easy to assume that print marketing isn’t as useful as it used to be. After all, several newspapers and magazines have stopped printing and moved solely to online publication. On the contrary, printing is more important than ever before. There’s evidence to prove that peopleContinue Reading
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Marketing EcoInsight
The rise of the internet age led many of us to assume that print media was going away. Well, it’s not – in fact, it’s far from obsolete. Millions of people rely heavily on printed content in their everyday life, from newspapers to coupons to cheques and everything in between. ThatContinue Reading
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offset printing vs digital printing
You’ve probably heard a lot about some of the wild new digital printers on the market these days. But is this just another case of “if it ain’t broke, don’t fix it” within the industry? Offset printing, as we know it, was invented in the early 1900’s and is still widely popular.Continue Reading
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Sustainable Printing Vancouver
Hiring the right Vancouver printing company is a big decision. Your printing jobs require fast turnaround time and the most accurate colour possible. Working on a limited budget shouldn’t mean you need to sacrifice quality, however you definitely don’t want to be surprised by hidden fees after the job isContinue Reading
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While they’re known for their dedication to technical safety in British Columbia, BC Safety Authority is also demonstrating their commitment to sustainable and environmental practices. The State of Safety Report, along with two other reports (the companion document, State of Safety At A Glance, and their Annual Report), were publishedContinue Reading
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Brochure Printing Vancouver
If you’ve heard rumours uthorbout printed promotional materials being a thing of the past, this fast fact proves that to be greatly exaggerated: Over half of the consumer market says that they trust printed materials more than any other form of marketing – and yes, that includes online ads. In this post, we’reContinue Reading
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Translink Buzzer Brochure Print
Shortly after celebrating 100 years in print, TransLink’s free onboard publication titled “The Buzzer” now has another achievement to celebrate; the most recent edition of The Buzzer was printed on Sugar Sheet and is 100% tree-free. The switch to a more environmentally friendly option was an easy one for TransLinkContinue Reading
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